SOCIAL NETWORTH: Join the workshop, change society!

Do you have more than 800 contacts, 200 followers, and dozens of likes on your posts? That means next to nothing if it doesn’t translate into actual support for a cause: the youth’s cause. Following the success of the Kabataan News Network programme, the Probe Media Foundation, Inc. (PMFI), now dares college students all over the country to convert their social networks into something with a social net worth.

In partnership with the Philippine Center for Population and Development (PCPD) and through Mulat Pinoy, PMFI will be facilitating a workshop for college students in February 2012, focusing on issues related to population and development (popdev). Social NetWorth: The Filipino Youth on Social Media and PopDev aims to discuss and highlight a variety of issues related to popdev, including population momentum. The workshop will also teach strategies and schemes that will help the participants maximize their social networks and the use of both online and offline media strategies in discussing and advocating popdev. As part of the programme’s culminating activity, the students will conceptualize, plan, and execute social media and transmedia projects in their communities, geared towards increasing awareness and participation among their peers and engaging them in a proactive stance on popdev.

Social NetWorth: The Filipino Youth on Social Media and PopDev

This workshop is open to thirty (30) Filipino college students from Luzon, Visayas, and Mindanao. Students must be enrolled under a liberal arts and/or communications-related course.

Selected participants shall undergo the following activities:
• 4-day workshop in Manila on popdev issues and social media techniques (Feb 24-27, 2012)
• Implementation of social/transmedia output (blogs, websites, games, transmedia activities) to be presented to the community (March to April 2012)
• A culminating activity in Manila for the finalists to present and evaluate the created output (April/May 2012)

Download the application form here!

Participants of the programme shall be provided with free round-trip travel to the venues in Manila for the opening workshop, accommodations and meals, training and materials, and subsidized costs for the creation of proposed projects. Only selected finalists of the programme shall be returning to Manila for the culminating workshop.  

Interested college students may apply individually or with a partner and submit the completed application form to the contacts below. Partnered applicants must apply using only one form; fields are provided for both applicants. Individual applicants may disregard the Participant 2 column. The form can also be downloaded from

The deadline for submission of applications is on 15 January 2012.

For inquiries and form submissions, email us at:
mulatpinoy [at] probefound [dot] com or popdev [at] mulatpinoy [dot] ph

You may also mail them to: PMFI – Social NetWorth: The Filipino Youth on Social Media and PopDev
Sterten Place Condominium, 116 Maginahawa St., Teacher’s Village East, Quezon City 1101
Or you can fax us at (+632) 433 04 57, Call us at: (+632) 433 04 56